Spicejet ad- Another Cheap Attempt at Attention-Seeking

Spicejet ad- Another Cheap Attempt at Attention-Seeking
November 18, 2016

To what extent can the companies go to simply grab the audience’s attention? Here is another cheap attempt by Spicejet to get attention. Read more. Hotstar came up with the advertisement where Vimla, Sushma, Jaya and Rekha use free Wi-Fi connectivity in the café house. The ad is a sheer case of ‘old wine, new bottle’. The women might dress fashionably and converse in fluent English- the stereotypical ‘modern’ women…

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